Write Trigger was founded in February of 2013 by European Correspondent at Nintendo World Report, and current Editor-in-Chief, Rory Cocker.
After running The Pixel Press for a year or so, he decided that the site wasn’t quite as functional as originally hoped. Rather than polishing a turd, Rory surmised that the best thing to do would be to start anew.
Its aim was to provide news, reviews and editorial content of a high standard, produced by quality writers, adhering to strict journalistic practices. As well as the black-and-white side of things, Write Trigger would offer regular video content, podcasts and interviews, and tie it all together in a minimalist aesthetic.
After years of reading a plethora of websites, Rory wanted to combine the quality of websites like 1Up, the community feel of GoNintendo, and the pleasing house style of Polygon into one functional website.
To find out more about the lovely people who run Write Trigger, check out the Staff page.